It starts with the walls

Look at your walls. Are they textured?
Smooth?
Cracked?
Colored?
Peeling?

Definition comes as textured walls. Finding the texture that defines a look or style is paramount to the backdrop but really without such brings only drab dull boring effect.

How does a photographer convince a subject (does a photographer need to?) that the look, feel, final photo will be effective, complete, beautiful because of the walls?

Are there drippings, rust, mismatched colors and cracks defining age, living, experience?

How are walls defining your business? What does the backdrop define about your business/your style/your approach and handling (or lack of) the needs of your clients?

Look at your walls.

It starts with the walls.